About
Zartprickelnd—better known across the internet as Softsparkling—is a German-born content creator whose playful, body-positive photos and travel vlogs have drawn millions of followers on Instagram, YouTube Shorts, and TikTok. Fans love her mix of glamorous fashion, candid humor, and everyday life in Switzerland, where she has lived for several years. Although luxury hotels and whirlpool baths often show up in her videos, she keeps the vibe light and relatable, chatting directly with viewers as if they were old friends. Thanks to sponsorships, premium subscriber platform,s and a bustling merchandise line, her personal brand has grown into a multi-platform business worth several million dollars.
Before Fame
Born Leicht Perlig in Germany in the early 1990s, she spent her teens experimenting with photography and thrift-store styling, long before smartphone selfies were a thing. After a short stint in retail, she moved to social media marketing, where she noticed that curvy models were still rare on mainstream feeds. Determined to change that, she launched the “Softsparkling” persona in 2021, posting English-language clips that mixed confidence tips with fashion try-ons. Her warm delivery and quirky editing style—often punctuated by a burst of giggles—helped her first videos climb past 100K views within weeks, setting the stage for a full-time career online.
Trivia
- A room-tour clip titled “My evil twin raided my minibar” rocketed past two million views in a month and still ranks as her most-watched upload.
- She loves wordplay: “Zartprickelnd” translates roughly to “delicately fizzy,” a nod to both sparkling wine and her bubbly on-camera energy.
- Contrary to rumor, the signature red glasses are not a prop—she is genuinely near-sighted and once joked that without them every hotel corridor looks “like a watercolor painting.”
- Away from the lens, she collects vintage film cameras and keeps a running list of the world’s quietest spas, claiming silence is the ultimate luxury after a day of filming.
Family Life
Viewers often spot her identical twin, whose name she keeps private, crashing videos with prank cameos—especially in travel vlogs set in Germany and Austria. The sisters grew up in a small Rhineland town where weekend hikes and homemade pretzels were family traditions; those memories occasionally surface in nostalgic “story-time” shorts. While her parents prefer life off-camera, she credits them for encouraging creativity early on—her mother taught sewing, a skill that later helped in crafting custom swimwear for curvy figures. As for romance, she stays tight-lipped, telling followers she wants her channel focused on confidence, not gossip.
Associated With
Collaboration keeps her channel fresh. A recent hotel-room tour with German model Anike Ekina mixed comedy and fashion tips and introduced Zartprickelnd to Ekina’s fan base. She also chats regularly with photographers in the European body-positivity scene and has been compared to trailblazers like Ashley Graham for normalizing curves in mainstream feeds. Brand-wise, she partners with eco-conscious swimwear labels and Swiss wellness resorts, aligning sponsorships with her self-care ethos rather than fleeting trends. Fans say these alliances feel genuine, reinforcing her image as the friendly creator who just happens to make sparkling content for a living.
