About
Stacey Roy is a Canadian content creator who has turned playful curiosity into a multi‑platform career. Born in Banff, Alberta, and now based between Kelowna, British Columbia, and Los Angeles, she wears many hats—TV host, producer, streamer, and self‑described “brick enthusiast.” Her breakout series, The Nerdy Bartender, blended pop‑culture cocktails with cheeky humor and grew from a YouTube passion project into a televised show. She later fronted more than 500 live episodes of Cooking with Stacey on Amazon Live, further cementing her reputation for hands‑on, interactive entertainment. In 2022, Roy and teammate Nick Della Mora became the first Canadian duo to win the American edition of LEGO Masters, a triumph that introduced her to an even wider audience and proved that imaginative play can be serious business. Away from the camera,a she co‑founded Whabam Media with producer Mike Parkerson, guiding branded content for clients who want that same upbeat spark.
Before Fame
Roy’s artistic side appeared early. Saturday afternoons spent constructing rainbow-hued LEGO metropolises with her dad were a weekend ritual, one she attributes to learning patience and narrative. In her teenage years, she entered public existence through pageants, taking the titles of Miss Teen Red Deer and Miss Teen Calgary in 2005—victories that made her accustomed to bright lights and off-the-cuff questions. University years in Vancouver introduced her to bartending, where a disappointing dive-bar cocktail inspired an idea: why not create geek-themed drinks that taste good? She shot a test episode, posted it on YouTube, and soon found out that an online community loved learning recipes served with fandom references and friendly banter. Side by side with her internet activities, she experimented with acting (a cameo appearance in 30 Days of Night: Dark Days) and cosplay, which later added depth to her on‑screen character.
Trivia
- Streaming sensation: Roy’s Amazon Live broadcast was five days a week for three years, making her one of the site’s highest-viewed hosts and showing her how to multitask scripts, technical issues, and live chat simultaneously.
- Record‑breaking builder: Her win on LEGO Masters wasn’t about showy sculptures; judges admired her ability to embed emotional storytelling in each creation, from a treehouse built from machinery to a roller‑coaster made of bricks.
- Comic‑Con moderator: In 2023, she moderated the “Behind the Brick” panel at San Diego Comic‑Con, appearing alongside other builders and answering questions from thousands of attendees.
- Giving back: Roy has been a supporter of youth‑oriented charities like Leo Club, Students Against Destructive Decisions, and Operation Supply Drop since 2005, frequently contributing custom LEGO art to fundraising raffles.
- Cross‑continent contestant: Hungry for new challenges, she competed again in 2025 on LEGO Masters Australia: World Edition, representing Canada against competitors from four continents.
Family Life
Stacey grew up in a tight‑knit household led by parents Teresa and Kurtis Roy, both avid outdoors‑lovers who encouraged creativity over perfection. Her father’s willingness to sort bricks for hours planted the seeds of her future fame, and her mother’s volunteer spirit inspired Stacey’s long‑running charity work. These days she keeps romantic details off social media, but she often credits her “production family” at Whabam—especially co‑founder Mike Parkerson—for providing day‑to‑day support, brainstorming muscle, and the occasional reality check when deadlines loom. Roy balances filming in Los Angeles with quiet stretches in Kelowna, where she recharges by snowboarding, paddle‑boarding, and, unsurprisingly, organizing vast bins of bricks.
Associated With
- Nick Della Mora – longtime friend and building partner; together they lifted the season‑three LEGO Masters trophy and now headline touring workshops for young builders.
- Will Arnett – actor‑producer and host of LEGO Masters, who dubbed Roy “the queen of kinetic storytelling” during the finale.
- Jamie Berard & Amy Corbett – LEGO design veterans and show judges who frequently highlight her color palettes and technical polish.
- Mike Parkerson – Whabam Media co‑founder, head of production, and Roy’s behind‑the‑lens collaborator on everything from cocktail shoots to branded livestreams.
- Cat Cora – Iron Chef icon who teamed up with Roy in 2023 for a kids’ cooking event at Little Kitchen Academy, fusing culinary flair with playful brick decor.
