About
Alexandra “Xandra” Pohl is a Cincinnati-born content creator, self-taught house DJ, and newly named member of Forbes’ 30 Under 30 Music class of 2025. She first popped up on TikTok in 2019 and has since grown the @xandrapohl account to roughly 1.3 million followers, thanks to breezy “get ready with me” beauty chats and candid campus vlogs. While finishing a marketing degree (with a music-business minor) at the University of Miami, she was already spinning club sets around South Florida, later landing festival slots at the F1 Miami Grand Prix, Marquee New York, Ushuaïa Ibiza and Lollapalooza. In 2024 Sports Illustrated tapped her for its Swimsuit rookie class, adding fashion modeling to a résumé that keeps widening but still circles back to music and relatable storytelling.
Before Fame
Pohl grew up in a tight-knit, sports-loving family on the Ohio–Kentucky border. Soccer occupied most afternoons, but long car rides to music festivals sparked a bigger passion. After watching Australian DJ Alison Wonderland headline Lollapalooza, teenage Alexandra decided she could do the same. She marched into a Guitar Center with her mom, bought a basic controller, and spent nights combing YouTube tutorials until mixing felt natural. Her very first public gig was the DJ booth at her high-school homecoming dance—a trial that proved she could hold a crowd and planted the idea that performance might be a career, not a hobby.
Trivia
- She describes her style as “play what keeps the girls dancing—then the guys will follow,” a rule she says never fails in the booth.
- The first five minutes she ever played at a University of Miami tailgate stretched into a two-hour set; word of mouth from that afternoon secured most of her early club bookings.
- A golden retriever named Khaki often steals the spotlight in her Instagram stories; family vet Cashmere is Khaki’s canine sibling.
- Fans still love the viral TikTok in which she posted a full makeup routine before a campus bar crawl—an early clip that signaled her trademark unfiltered humor.
- The first time she walked off a festival stage at Lollapalooza she burst into tears, calling it “the craziest full-circle moment” of her life.
Family Life
Alexandra is the middle child of Dr. Gregory Pohl, a well-known Cincinnati cosmetic dentist, and his wife Lynda. She often credits them—and big brothers Connor and Cameron—for insisting on confidence and kindness above all else, even when her rebel streak pushed boundaries in high school. The Pohls support her career in ways both large (helping haul DJ gear to early gigs) and small (Greg once provided on-the-house baby Botox treatments that ended up as TikTok content). Holidays still revolve around family dinners, dog walks with Khaki and Cashmere, and the occasional surprise visit she documents online—like flying home for her dad’s birthday after he assumed she was too busy on tour.
Associated With
- Alix Earle – college best friend and fellow viral TikTok star; their joint vlogs turned “girls’ night glam” into a micro-genre.
- Steve Aoki – one of the first global DJs to bring her onstage for a cameo mix during Miami Music Week, a shout-out she calls career-changing.
- Olivia Dunne – Sports Illustrated Swimsuit colleague and travel companion; the duo’s Hamptons trip fed multiple headline reels.
- Danny Amendola & Louis Rees-Zammit – NFL names she has been photographed with at high-profile events, sparking lighthearted dating rumors she addresses with a laugh.
- GloRilla & Cardi B – rappers whose track “Tomorrow 2” backed one of Pohl’s breakout TikToks, showing her instinct for trending audio.
